Growing up in a small coastal town in Australia, Jordan showed promise in a few different sports, but running was the one that stuck with him. As his passion for running grew, he wanted to share this with his community. Aside from competing professionally for brands such as Saucony, New Balance, Hoka, and Adidas over the past 12 years, Jordan has been coaching for the better part of 15 years. Never actively advertising his coaching, he just enjoyed helping people along his journey who reached out to him. However, with his wealth of knowledge and experience, he wants to give back in a more professional setting while teaching his athletes all the lessons he's learned along the way.